From the very beginning it was planned that Peppermint Jam would remain an independently-distributed label as German distributors, at that time, were more focused on techno and trance, leaving vocal house largely untouched. The turning point, however, was the year 1996 – and Peppermint Jam’s first visit to the Winter Music Conference in Miami (an important international trade fair for electronic music). This milestone in the company’s history resulted in license enquiries from labels such as MAW as well as international collaborations. After their first self-produced releases, the label signed Ruffneck and “Everybody be Somebody” became their first real hit, soon followed by Boris Dlugosch’s “Keep Pushin” and “Hold Your Head Up High” (both featuring Inaya Day).
A key track in the label’s hugely successful 18 year history was, of course, 1998’s worldwide smash hit, ‘Horny.’